Woman dons resume-shirt in desperation
February 24, 2009 by Shane BorerPosted in: "Seemed like a good idea at the time", "Would you want this person in Finance?", Bad investments, In this week's e-newsletter, Latest news & views
Probably after misunderstanding the saying, “wear your heart on your sleeve,” this potential hire has come up with a novel way to get her resume seen.
Kelly Kinney, a former marketing manager for Rexarc International, is in dire need of a job. She’s only been unemployed for a few months, but a lack of jobs in the Los Angeles area has forced her to take a unique approached to getting noticed: She’s printed her resume on a t-shirt.
Kinney says the idea came to her after she was in line at the American Music Awards: “People pay attention to things they read on t-shirts,” said Kinney. She wears the experience-detailing apparel to the supermarket, mall, on job interviews — anywhere she might receive a job tip.
She claims that putting her resume on a shirt is a “pretty slick marketing ploy,” but doesn’t expect her stunt to land her the job of her dreams. “I just want to work,” said Kinney. “I don’t care about the money.”
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Tags: Getting resumes noticed, Marketing plan, Potential hire, T-shirt

